Online List Building

How many times have you heard that the money is in the list?

If you've been around marketing even an inkling, then you've most definitely heard this saying many times. The question is if you understand how true it is or not. The list is what can allow a good marketer to make money FOREVER and EVER!

It took me a long while to really begin to understand the power of the list. Before I understood that the real money in business and marketing was in the list, I made money the hard way. I had to constantly attract new customers on a daily basis. Now you should never stop attracting new customers or prospects for your online business (or offline business for that matter), however, making money became a whole lot easier when I discovered the power of the list.

I'm fortunate that I'm good at what I do for a living and that I know how to attract new customers every single day so that I can be out playing and not fretting over making money online. Things really changed when I began to use the list to my advantage. For example, the first time I really understood the power of the list was when I sent an email to the list that I had built for a niche market and made just over $2,000 that day from the email that I sent out.

I was in my underwear at my computer in my bedroom! I sent the email and went on my business and when I came home that night I found out that I had made an extra $2,000 because of my list. Nice surprise, huh?

Marketing your business online and making money on the internet uses the same principles as marketing your business offline. However, the online world moves and changes at a much quicker speed. This speed is actually a good thing if you use it to your advantage.

For example if you wanted to send out a mailing to your list of customers from your men's clothing store announcing a special offer on men's suits for the month, then you would have to print all of your materials, apply postage, send in the mail, and wait to see the response. If you wanted to test two different mailings to discover which one was more effective, it could take you weeks to get your results.

The beautiful thing about making money online is that you can get those results back in days, hours, or minutes. If you wanted to know which headline converted the most prospects to customers, then you could have it up and running in minutes and get your results withing hours or a couple of days.

Nothing beats the speed and power of marketing online.

If you have any questions regarding online list building or how to make money with the internet, then please leave your comments below.