How To Find A Niche In Marketing

How To Find A Niche In Marketing

by Ryan Ringold

People often ask me, "Ryan, how do I find a niche"? My answer is always the same... just find one! Become a researcher and do the things that others are not necessarily willing to do. Go to the bookstore and look through the magazines. Find publications that you didn't even know existed. Maybe you can find a magazine on pet clothing or with your research you discover that there are hundreds of thousands of people that subscribe to information about making your home-made beer taste better or whatever!

The point is that there are subject matters out there that real people are reading about, talking about, studying, getting excited about, participating in, and purchasing! Find out what they are doing. Keep your eyes and ears open. Talk with people. Ask them questions about T-H-E-M! You will find that people are both fasinating and willing to talk about themselves. Then listen to what they say. I once was in a conversation with a stranger at a funeral and he told me what that his true passion was building wooden baseball bats! I just began asking questions.

"How did you get into that? How long have you been doing it? What's the process? Who are your customers? Who else builds bats? How have you gotten better at it over time? What trade shows do you like to visit? Do you customize bats? What do you charge? Why do people buy them from you?"

First and foremost I was completely interested and fasinated with his passion! He loved making bats and his excitement was addictive. I found myself getting excited with him.

Bottom line, that one conversation has turned into $100 of passive monthly income for me. It pays my cable bill every month. I took the information that I learned at a funeral and spent about 2 hours on a very basic, self-sustaining, project that I haven't touched in two years. It makes money month after month after month. This is a small example of how I "discovered" a niche by using my ears and mouth to make money online.

I had no interest in baseball bats before meeting this man, but now using the Internet I make a passive income from home with the niche. I also discovered that with a little bit of effort, I could make thousands of dollars monthly with this niche. I just haven't gotten to it yet.

Your assignment: In the next 21 days find a 3 niches. Whether you decide to make money from home using these niches or not, doesn't matter. Your assignment is to simply identify 3 niches so that you see how easy it is to find them if you're thinking about it.

If you have any questions about making money from home using the internet or online marketing, please reply and I'll do my best to answer your question.

To your success,

Ryan Ringold
Internet Marketer